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What it the ROI of Design on the Web? How to Design Great Websites That Perform and Convert



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Determining return on investment, the ROI of design is difficult, but not impossible. It has now been proven that high quality website design does more to insure that visitors stay on your website longer and form a level of trust in your brand faster than any other aspect of your site. Investing in high quality design is the best decision a company, business or brand can make in guaranteeing the success of their business on the web.

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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.

Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
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RECOMMENDED BOOKS:
“Change By Design”, Tim Brown http://amzn.to/2mTFDrz
"Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR
“Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL
“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu
The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd
“Change By Design”, by Tim Brown http://amzn.to/2uaXYjX
"How To" by Michael Beirut http://amzn.to/2u9lnnh
“The Brand Gap” by Marty Neumeier http://amzn.to/2CAbYZk
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse
“Art + Design” by Rex Ray http://amzn.to/2yLMRRT
“Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT
“Shift Ahead” by Allen Adamson + Joel Steckel - http://amzn.to/2xLrEX4


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Web design
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