The Digital Brand Rockstar - Breaking Down B2B Digital Trends Steve Ohanians | The Jake Dunlap Show

From moving to the US at a very young age, to dropping out of college to start a rock band, this week’s guest has had quite the journey to being the expert digital transformation and website storyteller he is today. He has driven significant digital brand experience initiatives with companies such as Google, Cisco, Intel, and Citrix just to name a few. Steve Ohanians is this week’s guest on “The Jake Dunlap Show.”

With just a few hundred bucks in his dad’s pockets, Steve and his family moved to the U.S from Iran in 1986. His father, who was Steve’s hero, was a SVP of an Oil Refinery plant, but studied to become a licensed plumber/contractor upon their arrival to the U.S.

While in college, Steve initially decided on studying Aerospace Engineering, but dropped out to start an LA Rock Band called Substance. Over time, he started seeing how many creative opportunities there were on the internet, and slowly started moving into that space.

Fast forward, Steve Co-Founded WebEnertia, where it is their mission to Empower B2B Brands by creating impactful and data-driven digital brand and web experiences. Steve often talks about the importance of evaluating marketing technology investments to ensure they are delivering on their KPIs, and also stresses the importance of doubling down on your current clients, as they can provide a massive lifeline during market shifts.

Steve drove significant initiatives with companies such as:

Cisco Systems
Electronic Arts
Google
Citrix
Intrel
McAfee
Steve’s Blueprint For A Successful Campaign:

Authenticity
Clear Positioning
Articulation of what you solve for your audience
Adding depth to the experience to promote engagement
Recognition:

ADDY Awards
Interactive Media Awards for outstanding web design work
Forbes Agency Council
Please enjoy this week’s episode with Steve Ohanians.

Steve’s Social Links:

Website: https://www.webenertia.com/
Instagram: https://www.instagram.com/chalowalo/?hl=en

Twitter: https://twitter.com/steveohanians

LinkedIn: https://www.linkedin.com/in/steveohanians

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Jake Dunlap, CEO and Founder of Skaled Consulting, is an industry influencer and C-Level Sales leader with more than a decade of experience. Jake has developed and led high-performing sales and operational functions for Fortune 500, Global 2000, and start-up organizations. Jake and the team at Skaled specialize in building out repeatable, sustainable processes.

As a thought-leader with more than 22,000 followers across his platforms, Jake's audience gains valuable insights into scaling an organization, sales best practices, and general career motivation.

Prior to Skaled, Jake was the first sales hire and VP of Sales at Glassdoor which was acquired by Recruit Holdings for $1.2Billion in 2018.
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