Pek Pongpaet: How Better UI/UX Design Practices Can Benefit Your SaaS

Pek Pongpaet is an award winning designer with over 16 years of industry experience. He's a Podcast host, entrepreneur, actor and the CEO and Principal UX Strategist of Impekable.

Impekable is a world-class organization that develops and produces SaaS and mobile solutions, promoting digital transformation and innovation through services like Product Strategy, UI UX design, Web & Mobile application development. They have worked with worldwide brands like Adobe, Apple, Google, Intel, Nike and others.

As an Motion-Capture actor, Pek is also known for his work on Mortal Kombat: Deadly Alliance (2002) and Mortal Kombat: Armageddon (2006).

During this interview we cover:

00:00 Smarter Data-Driven & Analytics Decisions
01:02 - Intro
03:14 - How Pek Was "The Chosen One" for Mortal Kombat
06:51 - From Martial Arts To Design
08:18 - The Difference Between UX & UI
09:47 - Good Example of a Good UX
12:04 - What UI Means and How it Works
12:39 - Great Example of a Great UI
14:11 - Why Is So Important to Think About Your SaaS Design
21:05 - Design System And What's the Point of It
24:07 - Examples of a Great Design Systems
25:12 - Skills for a Great Designer
30:00 - The Creative Process
33:28 - What Is a Creative Idea for Pek?
35:18 - Your On-Demand Podcast Editing Team
36:38 - Resources for SaaS Leaders About UX
39:27 - Pek's Vision On Starting Impekable
42:02 - Advice Pek Would Give to His 25 Years Old-Self
43:42 - Pek’s Greatest Challenges as Being CEO at Impekable
46:15 - Instrumental Resources For Pek's Success
47:57 - What Does Success Mean To Pek Today
50:40 - Get in Touch With Pek


What is UX -
Audible -
Scribd -
Indie Hackers -
My First Million -
Noah Kagan -
Master of Scale -
User Defenders -
UX Checklist -


Don't Make Me Think -
Product-Led Onboarding -
Sprint -
The Mom Test -

Get In Touch With Pek:

Pek Pongpaet's Linkedin -

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